Collaboration with Discovery Networks, TLC festival is an annual event hosted in the Philippines, boasting an exciting slate of live entertainment, music, food, and art. It is supported by a series of engaging activities plus musical performances from beloved filipino artists.

I adopted a new fun, vibrant, and bold packaging for 2019’s version of the festival. In order to engage deeper with TLC’s passionate communities, the key visual paid homage to the channel’s brand pillars. The best of Food, Relationships, Fashion and Weddings! The festival ground was fuelled with its own way-finding system, out-of-home designs, signage, and a vibrant digital campaign.

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TLC Festival 2019

Brand Identity | Art Direction | Print

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